Law Communications
The story of Detroit Mercy Law is strengthened through consistent branding.
Use the guidelines below to support your work and our collective impact.
Contact LawCom at law@udmercy.edu.
Name of the School of Law
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Formal: University of Detroit Mercy School of Law
University of Detroit Mercy School of Law is the official name. Use this as a first or formal reference. Do not use “the” in front of the name.
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Abbreviated: Detroit Mercy Law
Detroit Mercy Law is the only acceptable abbreviated version of the official name. It is permitted as a second or informal reference.
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No “the” before University
When referring to University of Detroit Mercy School of Law, do not use “the” in front of this name.
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Do NOT use “UDM” or other naming conventions
The only acceptable naming variations for the School of Law are University of Detroit Mercy School of Law and Detroit Mercy Law.
While the University permits “UDM” as a shortened form for the University, this abbreviation should not be used for the School of Law.
Branding
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Brand Standards Guide
Materials representing Detroit Mercy Law must adhere to the Detroit Mercy Law Brand Standards Guide, which sets forth expectations for colors, fonts, and logos.
These standards are specific to the School of Law and supplement the broader University guidelines.
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Logos
LOGO - HORIZONTAL

LOGO - STACKED

SIGNATURE - HORIZONTAL

SIGNATURE - STACKED

WORDMARK - HORIZONTAL
WORDMARK - STACKED

BRANDLINE
LOGO


DUAL JD LOGO

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PowerPoint Templates
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Flyer Templates
Coming Soon -
Virtual Backgrounds







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Writing Style Guide
Law Communications shares Detroit Mercy Law’s story through strategic branding, media, and messaging.
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Contact Us: law@udmercy.edu
Jennifer Rumschlag
Associate Dean, Institutional Outcomes & Communications
rumschjl@udmercy.edu
Grace Henning
Director, Admissions and Communications
henningr@udmercy.edu
Kari Jenkins
Communications Specialist and Web Developer
jenkinkr@udmercy.edu -
Submit a Story, Accomplishment, or Update
Please submit stories, accomplishments, and updates about students, alumni, faculty, or staff to law@udmercy.edu. Submissions may be featured by LawCom.
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Merchandise Requests
The use of Detroit Mercy Law’s brand, including the name or logo on merchandise, requires advance approval. Please reach out to Jennifer Rumschlag, Associate Dean for Institutional Outcomes & Communications, to schedule a meeting to discuss ideas and expectations: rumschjl@udmercy.edu.
